Tuesday 20 September 2016

RESEARCH: THE ART OF THE TITLE

I have selected an interesting film opening from The Art Of The Title and plan to analyse it here.

Art of the title

Starting off as a thriller novel, ‘Gone Girl’ was adapted into a film in 2014, the production companies are Regency Enterprises and TSG Entertainment. It is set in present day. Throughout the clip is a monotone, eerie sort of music which sets the scene and style of the film. As well as this, at the beginning there is a voice over of a man speaking in a low and slow voice somewhat making it darker. He talks about how he always thinks of his wife’s head and ‘cracking her lovely skull’. This makes it clear to the audience what type of film it is.

The two main characters’ names are presented right in the centre of the screen with a black background with their names in white. I feel this is done to create more of an impact and a lot more of the focus is drawn to the names. After that the title of the film appears ‘Gone Girl’ in white bold writing against the background of a harbor. As the background image becomes brighter and more in focus the title of the film fades out. After this, the other actors and people who helped out with making the film are presented in the bottom corners of the screen, for each new name there is a new scene/background. Each of these backgrounds are outside, rather gloomy and with no sign of people.

From the outset it is as though there is this murky grey filter on the image which gives the audience and idea of what the film will be like. It is set in suburban town in the USA, however also very depressing as the music track is very slow. There are not any people around and the only bit of talking was at the start which lasted around 10 seconds, however I feel it is very captivating.

I believe a way that the audience is drawn into the film is because it is set in the present so they may feel they can relate to it more. In addition, it is aesthetically pleasing as it has pictures of meadows and lakes and harbors but there is also a more eerie side as it has shots of abandoned shops and dark alleyways making it seem more interesting to the viewer.


1 comment:

  1. Good observations. You draw attention to the more disturbing aspects of this opening sequence, such as the murky filters,gloomy and lonely settings, and the use of violent dialogue together with eerie music to signal its genre and draw in the audience. Add visuals, please.

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